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Gotcha Covered Cares - Breast Cancer Awareness

At Gotcha Covered, we believe that we are only as strong as the community around us, and giving back is an integral piece of our business model. Each year we are proud to join forces with organizations that are making a difference to raise awareness and support.

Breast Cancer Awareness

This October, we have partnered with the Breast Cancer Research Foundation to raise awareness and support for Breast Cancer Awareness Month.

Breast Cancer Research Foundation

The Breast Cancer Research Foundation, or BCRF, was founded by Evelyn H. Lauder in 1993. Their goal is to help fund the research that could one day find a cure for breast cancer as well as discover better methods of prevention.

With the support of BCRF, amazing advancements have been made in addressing all areas of breast cancer, from prevention to treatment and recovery.


Since its founding in 1993, BCRF has raised over a billion dollars. In 2023-2024, $60.2 million will be awarded to top researchers in universities and medical institutes worldwide.

Breast cancer is the most common form of cancer in the world today. It is the leading cause of cancer death in less developed countries, and it is the second leading cause of cancer death in females in the United States.

Globally, breast cancer represents one in four cancers in women. Worldwide breast cancer incidences have increased by more than 20% since 2008, and mortality rates have risen by 14%. In 2023 alone, an estimated 297,790 women and 2,800 men in the United States will have been diagnosed with breast cancer.

The survival rate for breast cancer has continued to increase thanks to rising awareness and funding for groundbreaking research and treatment options.

What Comes Next

Breast cancer is a complex and ever-evolving disease. Advancements in research allow scientists to focus on areas of heredity, tumor biology, genetics, and more in order to find new ways of prevention.

Ongoing studies in metastasis allow for treatment options that can help give breast cancer patients longer, healthier lives. The ultimate goal is to find new ways to slow the progress of this disease and eventually find a cure.

While great advancements continue to be made, there is still much work to do. At Gotcha Covered, we are proud to join with BCRF and raise awareness for this important cause.

The month of October is Breast Cancer Awareness month, and we are thrilled to be able to show our support both financially and through raising awareness alongside this incredible organization.

There are many ways to support BCRF and more information can be found on their website at


At Gotcha Covered, we are just as passionate about supporting our communities as we are about finding the perfect window treatment solutions.

It is our goal to raise awareness and support for organizations that are dedicated to making the world a better place. We are honored to partner with the BCRF this month and we look forward to working with them again in the future.

To find out more about all of the organizations we support, visit the charities page on our website.